Project overview
Fashion meets esport
When Ralph Lauren partnered with G2 Esports, they needed a visual language that honored both worlds, the timeless elegance of American luxury and the dynamic energy of competitive gaming.
Digiteyes crafted a series of CGI visuals and animated storyboards bringing the collaboration to life, translating the capsule collection into a bold digital narrative designed for the gaming generation.
3D CGIStoryboardMotion Design
The Film
Ralph Lauren × G2 Esport
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