Expertise · CGI
Images impossible to shoot. We build them.
Digiteyes is a CGI studio based in Paris that creates fully 3D-generated images and films for advertising: product packshots, launch films and FOOH content designed to go viral. No shoot, no physical constraints, just the exact image the brand has in mind, crafted with the rigor of a film shot.
The 3D packshot, no compromise. A bottle, a watch, a car, a cosmetic texture: we model, light and render the product to the pixel. 3D allows what photography cannot, impossible angles, perfect materials, endless variations without rebuilding a set.
FOOH, virality under control. Those videos where a giant product comes to life in the city have become a campaign format of their own. We design them end to end, from concept to final compositing, so they hold up on a feed as well as on a giant screen.
Embedded in your team. A dedicated project lead drives every production, from the first brief to delivery. We adapt to your processes, schedules and tools, white-label if needed.
Frequently asked questions
What is CGI in advertising?
CGI (computer-generated imagery) means images and videos created entirely in 3D by computer, with no shoot. In advertising it powers product packshots, launch films and FOOH content.
CGI or photography: how to choose?
CGI wins when the product doesn't exist yet, when you need angles or materials impossible to photograph, or when you want dozens of variations without reshooting.
How long does a CGI project take?
From a few days for a packshot to several weeks for a full film. We align the schedule with yours from the brief.