Citroën

Packshot TV

3D CGI, Automotive Campaign

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Project overview

Automotive CGI at its finest

For Citroën, Digiteyes produced a series of high-fidelity 3D CGI packshots for television broadcast, capturing the French automaker's latest models in all their sleek detail.

Working alongside BETC and Continental Productions, we delivered fully CG-rendered car visuals that meet the exacting standards of a global automotive brand, with every reflection, material and lighting scenario carefully calibrated.

Client
Citroën
Agency
BETC
Production
Continental Productions
Year
2023
3D CGIAutomotive VisualizationCompositing

The Packshot

Citroën

Full CGI Packshot Collection

This production, crafted alongside the talented photographer William Crozes, resulted in 16 broadcast-ready CGI packshots delivered in both 16/9 and 9/16 formats.

Follow William Crozes: Behance | Instagram

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Citroën — Packshot TV | DIGITEYES