Ĺ koda

Enyaq Coupé iV

3D Anamorphic F-OOH — Automotive Launch

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A French first in automotive OOH

On the esplanade of La Défense, Cymatic staged a monumental 3D OOH cube and worked with Digiteyes to create an anamorphic film for the launch of the new Enyaq Coupé iV by Škoda.

A first in France for the automotive industry! This spectacular trompe-l'oeil installation, accessible to the general public, created an effect of surprise and wonder — the electric SUV seemingly bursting out of the screen in full 3D.

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Ĺ koda
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Screenbase / Re-Mind / DDB
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Cymatic
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2023
3D CGIAnamorphic F-OOHMotion Design

The Anamorphic Film

Ĺ koda Enyaq

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Škoda — Enyaq Coupé iV | DIGITEYES