Ralph Lauren

MLB Anamorphic OOH

3D CGI Anamorphic Content — Omosan Tokyo

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When fashion breaks the fourth wall

For the Ralph Lauren × MLB (Major League Baseball) collaboration, Digiteyes produced anamorphic 3D content for the iconic OOH digital screens at Omosan in Tokyo. Exploiting the anamorphosis technique, the content was rendered from a precise viewing angle to create a striking illusion of depth and volume when viewed from the street.

Multiple versions were delivered to match the various screen configurations of the setup (Screen C, D, E, F), along with a DeepScreen version synchronizing several screens for an extended immersive experience.

Overview 1
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Ralph Lauren
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2025
3D CGIAnamorphic ContentDOOHDeepScreen

The Anamorphic Film

Ralph Lauren × MLB

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6

Screen-specific anamorphic versions delivered for Omosan Tokyo

1

DeepScreen multi-screen synchronized version

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