René Furterer

Triphasic Active Grow

VFX 3D & Keyvisual, International Campaign 2025

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Resumen del proyecto

Where live-action meets 3D

To support the new Triphasic Active Grow campaign by René Furterer (Pierre Fabre Group), agency Orès entrusted Digiteyes with on-set VFX supervision as well as 3D & compositing post-production.

From the earliest stages of pre-production, we recommended a blue screen setup fitted with tracking markers to ensure precise keying of the models and their hair.

Entregables

Cifras que hablan por sí solas

4K×4K

Ultra high definition films for multi-format delivery

8K×16K

Still visuals for ultra-detailed print & digital rendering

Cliente
René Furterer
Pierre Fabre Group
Agencia
Orès
ores-collective.com
Año
2025
VFX Supervision3D CGICompositingKeying & Rotoscopy

The Final Film

René Furterer

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Nuestro enfoque

Del concepto a la entrega

01

On-set VFX Supervision

Blue screen setup with tracking markers to anticipate keying and matchmove from the very first day of shooting.

02

Keying & Rotoscopy

Fine extraction of models and their hair for a natural, seamless result, even on the most delicate strands.

03

Photorealistic 3D

Modeling, high-fidelity textures and realistic lighting of the Triphasic products and their visual environment.

04

Product Animation

Subtle movements, rotations, varied compositions tailored to each broadcast format.

05

3D / Live Compositing

Seamless integration of 3D elements with filmed models for a perfect blend of real and virtual.

06

Still & Animated Packshots

Multiple deliverables: campaign background, transparent background, modular compositions in 4K video and 8K stills.

Objetivos

Una ambición premium

1

Ensure flawless keying of models and hair from the very start of production.

2

Recreate the Triphasic products and their visual universe in photorealistic 3D.

3

Deliver modular still and video packshots for all communication channels.

4

Maintain high-end visual consistency between live-action footage and 3D rendering.

5

Provide high-resolution deliverables (4K video, 8K/16K stills) for all print & digital uses.

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Contactar
René Furterer — Triphasic Active Grow | DIGITEYES